You’ll have seen us many times in the past taking about the wonders of crowdfunding. And how the whole planning, duration and final process elapses. However, things may not always go the way you expect it. Today we’ll talk about negative aspects of crowdfunding you should be aware of.
Negative aspects of crowdfunding
No matter how many success stories we tell you, there’s no guarantee your campaign will end in the same way. Like everything, there’s always something that could go wrong. Our intention isn’t to scare you by telling you this, but to let you know what could happen and act accordingly.
We’ll talk a about a set of risks, repercussions and bad things that could happen in a crowdfunding campaign. As well as other inconvenient situations that might also occur during its duration. So by all means, please pay close attention:
Psychological exhaustion
As strange as it may seem, leading a crowdfunding campaign can be exhausting. It requires paying attention to a large number of aspects: rewards, contributions, the community’s growth, promotion, etc.
If you’re working on your own or with a very small team, it could be overwhelming for you. Unless you’re fully capacitated for it, never overload yourself with responsibilities. Because halfway through it you could lose enthusiasm and energy.
Negative responses from people
This is a topic that’s not usually addressed in crowdfunding. But many people don’t like being asked money. And depending on the cause you seek to finance, it’s possible that you’ll receive unpleasant comments or replies from people when you reach out to them.
It doesn’t mean that the majority of the people will do it. But you must be prepared to deal with this kind of people in the best way possible. Never reply to them in the same way, always thank them for their attention and bid them farewell with courtesy.
Nuisance or boredom in your community
As you already know, consistency in communication is important to maintain visits and get contributions. However, if you do it too often or with a very repetitive message, you could have the opposite effect. What does this mean…?
It’s possible that this will cause discomfort to your group of followers. And even people close to you. Who could even think you have an obsession with your project. Or you could also give the impression that you’re very desperate to get the money.
Stagnation of rewards
While many people contribute by appreciation to your campaign, another large part will do so for a reward. If your campaign offers them, they’ll be a key aspect to help you raise the entire goal of your campaign. But since they have a limit, there’ll come a time when the rewards will be over.
You can solve this by adding new rewards to your campaign. But this may mean getting more money to secure shipments and deliveries. Although a solution to this problem may be to offer rewards that don’t involve shipping. To save your money.
These are four negative aspects that could arise in a crowdfunding campaign. And we repeat, your campaign may be successful and reach the goal. But that doesn’t mean you may not encounter these problems. Research and find out everything you can before launching your campaign.
Thank you very much for reading this entry. We hope you have liked it! Please, we invite you to share it in social networks with your friends. That way, you offer them useful content to read and help us reach more people.
Related: How To Treat Your Audience At The End Of Your Crowdfunding Campaign